Thursday, May 9, 2024

Technology

Review: Odyssey Stroke Lab Putter

ORLANDO, Florida - Distance control, not aim, is the key to becoming a good if not great putter and consistent distance can only come...

Callaway Battles Titleist for Claim to be Golf’s #1Brand

ORLANDO, Florida - The past year was a good one for golf equipment companies lead by the two largest: Acushnet Holdings Corp. (NYSE: GOLF)...

Snell Golf: Introduces the New MTB-X Golf Ball

ORLANDO, Florida - There's always a risk when a company tries to improve on a popular product. However, Dean Snell of Snell Golf is...

Wilson Staff Golf: D7 Driver

ORLANDO, Florida - Wilson made a statement about their view of the club business with the introduction of the Cortex last November. This winner...

Barney Adams: The Man, The Myth, The Legend Continues

NASHUA, New Hampshire - Barney Adams is an undisputed golf legend. He founded his own company Adams Golf in 1988, which was later sold...

Golf Expo Swings Into Boston March 1-3

BOSTON, Mass - Ladies & Gentlemen. Boys & Girls. The calendar is slowing ticking toward Spring & that means the golf season is close. Are your...

Breakthrough Golf Technology Introduces the Stability Shaft

NASHUA, New Hampshire – Do you know what the strongest part of your game is? Is it driving, the iron-game or are you best...

TaylorMade Golf’s New Spider X Putter

ORLANDO, Florida - You can pardon a clubmaker boasting a little when for 10 years they have made one of the game's most popular...

“Culture” is Key to PGA TOUR Superstore Success

ORLANDO, Florida - Matt Corey, Chief Marketing Officer for PGA TOUR Superstore, leans forward to make his point, "Culture eats strategy for breakfast." In other...

66th PGA Merchandise Show Brings Together the World of Golf

ORLANDO, Fla. – The 66th PGA Merchandise Show, the industry’s annual “Major of Golf Business,” came to a close Jan. 25, in Orlando,...