PGA Show Celebrates 71st Edition January 23-26

The 71st edition of golf’s longest running and largest global business gathering - PGA Show - at Orlando Convention Center January 26-28 features over 900 golf & golf lifestyle brands connecting with over 30,000 golf professionals, golf leaders, industry executives and retailers from around the world for a week of business and socializing.

ORLANDO, Florida – PGA of America Golf Professionals, retailers, golf leaders and industry executives from around the world will gather in Orlando for the $102 billion golf industry’s most important business gathering of the year, the 71st PGA Show, January 23-26, 2024. With one week to go, nearly 30,000 golf industry professionals are currently registered to attend the PGA Show to discover the newest innovations, test the latest equipment and technology, learn from industry experts, build business, grow careers, and renew passion for the game.

PGA of America, LPGA and International PGA Professionals can register at at no charge, while other golf industry personnel incur a $80 processing fee through Jan. 21, and a $199 fee at the PGA Show through Jan. 26. PGA Show attendance is restricted to golf industry personnel.


Current industry professional registration represents 84 countries and all 50 U.S. states, with top international participation coming from Canada, the United Kingdom, Mexico, China, and Japan. Outside of Florida, the states with the most registrants are New York, Texas, Georgia, North Carolina, and California.

The PGA Show is the largest annual gathering of PGA of America Golf Professionals with more than 7,000 PGA Professionals currently registered to attend. Representing professional positions such as director of golf, general manager, coach, owner, merchandiser, architect, tournament director, manufacturer executive, international golf professional and more, PGA Professionals are driving grassroots participation by some 41.1 million Americans who participate in the game and managing widespread aspects of the business of the sport which contributes $226.5 billion in total economic impact in America.

Additionally, some 900 VIP buyers representing some 660 golf facilities and mass merchandisers are making plans to attend the 2024 PGA Show to source products and services of nearly 1,000 exhibiting companies and brands. VIP buyers attending the 2024 PGA Show represent approximately $800 million in purchasing power and nearly $2 billion in retail sales.


Sampling of Participating Golf Facilities/Retailers

Adare Manor Resort
Augusta National Golf Club
Big Cedar Lodge
Congressional Country Club
Country Club of Virginia
Desert Mountain
Dicks Sporting Goods

Edina Country Club
Erin Hills Golf Course
Haggin Oaks Golf Super Shop
Ko Olina Golf Club
Marriott International, Inc.
Medinah Country Club
Oak Hill Country Club

Omni Hotels and Resorts
Omni PGA Frisco Resort
Pebble Beach
PGA Tour
PGA Tour Superstores
The Trump Organization
Winged Foot Golf Club


The PGA Show, organized by the PGA of America and PGA Golf Exhibitions, will reunite the golf industry for the 71st edition of golf’s longest running and largest global business gathering. Thousands of PGA of America Golf Professionals, golf leaders, industry executives and retailers from around the world will come together to source new products from nearly 900 golf and golf lifestyle brands, attend high-level industry presentations, participate in education, and career workshops and connect in person with peers and golf leaders to drive continued growth of the sport and the business of golf. The PGA Show begins on Jan. 23 with the PGA Show Demo Day at Orange County National Golf Center and moves to the Orange County Convention Center, Jan. 24– 26, for exhibits and a full schedule of industry events.

Bill Sangster, a life-long golf aficionado and former Sergeant in Marines, moved to Cape Cod in 1974 where he raised his family while working as educator with the Sandwich School System for 23 years. With his Falmouth home adjacent to Paul Harney’s Golf Course, Bill spent many days learning and playing the game of golf. He was a member of White Cliffs Country Club and Sandwich Hollows Country on Cape Cod. In 2018 he continued his love for the game of golf by moving to “The Villages” in Florida. He now will admit to anyone who asks that he is addicted to the game of golf! Bill can be reached at

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