BOSTON, Mass – Custom club fitter and builder Club Champion is in the midst of a phased store reopening program as retailers are being allowed to resume operations. To ensure golfers are ready for the season, the company is offering a free, Tour-level custom club fitting with an equipment purchase of $500 or more for a limited time only.
Like other retailers, Club Champion experienced significant closures as state and local mandates required residents to stay home during the COVID-19 pandemic. At one time in April, all but five stores were closed, including their Chicagoland operations facility. Though able to continue assembling custom clubs from remote locations, Club Champion’s fitting services were limited by stay-at-home mandates and inventory restrictions due to manufacturer closures. Now, the company is hoping as many as 55 of their 74 locations will be open by Memorial Day. Locations remaining closed will reopen per local retail guidelines; however, booking future appointments is encouraged.
“Our priority is customer and employee safety,” said CEO Joe Lee. “We’re thrilled to help kick off a delayed golf season for many people, but we want to make sure we’re doing so in a controlled, safe environment.”
Every Club Champion location is observing enhanced safety and cleaning procedures upon reopening. Guidelines include social distancing, frequent cleaning of equipment and disinfection of common areas numerous times per day — these guidelines are being diligently enforced at every location, along with requiring employees to wear masks as mandated in many regions.
To launch the new, unofficial start of the 2020 golf season, Club Champion is offering a rare fitting promotion at each store for a limited time: customers receive a free fitting with an equipment purchase of $500 or more. This means golfers can save up to $350 on a full bag fitting.
“We want to make it even easier to play your best golf,” said Nick Sherburne, founder of Club Champion. “We know our customers have been itching to get out there and play. This promotion is a great way to kick off your best season yet with better equipment.”
Each location is running the free fitting with purchase promotion for approximately six weeks from their reopening date.