Saturday, October 25, 2025

Industry News

BRIDGESTONE LAUNCHES VFIT VIDEO BALL FITTING SERVICE

ORLANDO, Florida - Bridgestone Golf, the #1 Ball Fitter in Golf, has launched its innovative, new VFIT video ball fitting service, providing consumers with...

International Network of Golf Honors Topgolf, Callaway & Snell Golf

ORLANDO, Florida – Topgolf Executive Chairman Eric Anderson, Callaway Golf’s Epic Flash Driver and Snell Golf’s MTB-X Golf Balls were among the winners in...

New PGA of America website to enhance connection to consumers

PALM BEACH GARDENS, Florida – The PGA of America has launched a newly reimagined PGA.com to connect consumers with PGA Professionals. The redesigned site,...

Global Golf Industry Unites at the 67th PGA Merchandise Show

ORLANDO, Florida – This week the 67th PGA Merchandise Show in Orlando hosted nearly 40,000 golf industry professionals from around the world to...

World Golf Hall of Fame Modifies Age Eligibility for Enshrinement

ST. AUGUSTINE, Florida - World Golf Foundation Board of Directors has voted to make several changes to the World Golf Hall of Fame eligibility...

Bushnell Golf Unveils Tour V5

ORLANDO, Florida - Bushnell Outdoor Products, makers of the #1 laser rangefinder on the PGA Tour, unveiled the latest additions to their innovative lineup...

Bridgestone Golf: TOUR B Golf Ball

ORLANDO, Florida - Bridgestone Golf has unveiled the 2020 TOUR B family of golf balls and promoting what they are saying is ground breaking...

Cobra King Speedzone Driver

ORLANDO, Florida - - PGA Tour star Rickie Fowler is playing the new Cobra King SpeedZone Xtreme driver this year. Like Fowler, the driver...

Golf Icon Pete Dye (1925 – 2020)

HARTFORD, Conn. – Pete Dye, one of the most famous and important golf course architects in history, died Thursday at 94. I was fortunate...

Callaway Golf Introduces Mavrik Irons

ORLANDO, Florida - Callaway Golf’s run atop the iron market has lasted for five years and for 2020 they are looking to extend that...