BOSTON, Massachusetts – L.A.B. Golf, renowned for pioneering Lie Angle Balance (L.A.B.) technology in putting, has officially unveiled the next model in their revolutionary lineup of putters, VZN.1i. The VZN.1i combines Lie Angle Balance technology with alignment through geometry, giving golfers clear aim and added confi dence on the greens.
VZN.1i was created with one goal in mind – optimizing alignment. The head is specifi cally designed to show where the face is pointed and intentionally positioned to help lock in on the target line, leading to improved aim and accuracy.
Featuring a traditional, full-sized mallet profi le, VZN.1i introduces a 303 stainless-steel face insert that offers a deeper milling than existing L.A.B. models. Equipped with a dual pickup method including a “gimme getter” and a scoop option, VZN.1i is available in both 0-Degree (Vertical) and 1.5-Degree shaft lean variations.
“VZN.1i was approached formulaically by combining everything we’ve learned from the success of previous L.A.B. Golf models into a familiar mallet shape that’s easy on the eyes and even easier to putt with,” said Cameron Day, Senior Vice President of Product at L.A.B. Golf. “Every L.A.B. putter is engineered to roll the ball on its intended line through Lie Angle Balance technology. With VZN.1i, we took things a step further by simplifying another critical aspect of putting: alignment.”
As with all L.A.B. putters, every VZN.1i is hand-balanced and assembled, passing through up to 10 different stages of craftsmanship before reaching the end of the production process. The Custom version allows golfers to select their preferred shaft, head color, putting style, shaft lean, shaft length, lie angle, alignment markings, head weight, and grip.
L.A.B Golf has an interesting marketing pitch & mission statement to golfers around the world. They believe rolling a golf ball into a hole shouldn’t be complicated yet golfers find putting is the most challenging part of the game. L.A.B. Golf was created to simplify things. The company believes it’s possible for all golfers to be excited about putting.
VZN.1i is available now at authorized retailers and the stock model is available for $499; custom versions start at $599.
