ORLANDO, Florida – Building on last year’s success of the Hot Launch family Tour Edge Golf has announced the sixth iteration of the Hot Launch series, the of game-improvement C522 series and super game-improvement E522 series clubs.
HOT LAUNCH E522 Metalwoods
Super game-improvement
Houdini Sole pushes weight low and deep in head
Diamond Face 2.0-Cup Face 42 internal “minitrampoline” diamond shapes
Anti-slice heel weighting, large offset
High MOI heads with shorter shafts
Stock shaft: Mitsubishi Fubuki HL graphite
Driver $250, fairway woods $160, hybrids $140
HOT LAUNCH E522 Irons
Super game-improvement
Iron-wood heads
Hollow body, perimeter weighting
Houdini sole with low turf drag
Forged cup face
Anti-slice heel weighting
Lofts: 5-iron 26°, pitching wedge 44°
Stock shafts: Mitsubishi Fubuki HL, KBS MAX 80
Price $100 each, wedges $90 each
HOT LAUNCH C522 Metalwoods
Game-improvement
Diamond Face 2.0-Cup Face 42 internal “minitrampoline” diamond shapes
Sole back weight low in trailing edge
Reengineered acoustic resonance channels
Sole channel behind face
Stock shaft: Mitsubishi Fubuki HL graphite
Driver $250, fairway woods $160, hybrids $140
HOT LAUNCH C522 Irons
Game-improvement
Cavity back 431 stainless steel heads
Vibrcor foam TPU in cavity
Cavity undercut 360°
Wide sole – toe weighted increased forgiveness
Lofts: 5-iron 25°, pitching wedge 44°
Stock shafts: Mitsubishi Fubuki HL, KBS MAX 80
Price $80 each, wedges $90 each
Tour Edge Golf continues its rapid sales growth following the successful business plan of targeting better players with their Exotics line of clubs and ordinary golfers with the Hot Launch family at golfer-friendly prices.
The Hot Launch 522 series are the latest and sixth version of clubs for regular golfers and include the E522 metal woods with iron-wood style irons in a super game-improvement design such as extreme slice-fighting weighting plus large offset with shallow depth faces and shorter shaft lengths. In the game-improvement category the C522s have a more familiar shape featuring lots of forgiveness from the built-in high resistance to twisting.
The tag line Tour Edge uses to describe the 522s is “The Easiest Clubs You’ll Ever Hit.”
“This approach that we first launched with Hot Launch 521 has led us to be one of the market leaders in game-improvement clubs,” said David Glod, company founder and president. “The unbelievable demand and success of the 521 Series let us know that we are headed down the correct path in catering to the two player preferences in the ever-growing G.I. and S.G.I. segment of the market.”
“This is a running upgrade over the 521 series,” said Glod. “We’re bringing as much technology to this line up from Exotics that we can to extend performance benefits to every golfer type, all while satisfying the huge demand for Game-Improvement clubs in the marketplace.”
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