Tag: Ed Travis
TaylorMade TP5 Microcoated Golf Ball
ORLANDO, Florida - TaylorMade Golf’s premium golf balls have been reworked for 2026 featuring a new method called microcoating that reduces the variation inherent...
Troy Rice named CEO of PGA TOUR Superstore
ORLANDO, Florida - Seasoned retail executive Troy Rice took over as CEO of PGA Tour Superstore following the retirement of golf-industry leader Dick Sullivan...
Shot Scope LM1 Launch Monitor
ORLANDO, Florida - One of the items grabbing the most attention at the recent PGA Show was Shot Scope’s LM1 launch monitor that has...
Cobra 3DP Tour Putter
ORLANDO - Cobra has become the leader in the use of 3D printing in the production of golf clubs and the new 3DP Tour...
Bridgestone Tour B Golf Balls
ORLANDO, Florida - Bridgestone’s premium golf ball series the Tour B, has four new models that make use of a new core-mantle integration technology...
Cobra Golf Presents KING and KING MAX Irons
ORLANDO, Florida - Cobra Golf’s KING and KING MAX are, respectively, the new game-improvement and super game-improvement for their lineup in 2026 with 3D...
PING G440 K DRIVER
ORLANDO, Florida - Ping is promoting the fifth driver in the G440 family, the G440 K which has set records in their MOI testing...
Cobra OPTM Drivers
ORLANDO, Florida - Cobra’s new premium metalwoods family called OPTM is populated by four drivers: OPTM LS, OPTM X, OPTM Max-K and OPTM Max-D....
Titleist AVX Golf Ball
ORLANDO, Florida - Titleist has introduced a new AVX ball for 2026 with lower flight pattern and less spin and softer feel and their...
Cobra’s Newest 3DP MB and 3DP X Irons
ORLANDO, Florida - Cobra Golf has a history of golf club innovation such as using 3D metal printing starting in 2020 with putters and...









