Cobra OPTM Drivers

Four premium priced drivers from Cobra are called OPTM X, OPTM LS, OPTM Max-K and OPTM Max-D.

ORLANDO, Florida – Cobra’s new premium metalwoods family called OPTM is populated by four drivers: OPTM LS, OPTM X, OPTM Max-K and OPTM Max-D. All feature AI-Optimized POI shaping and AI-Optimized POI weighting.

COBRA OPTM DRIVER

AI-Optimized POI shaping

AI-Optimized POI weighting

33 position adjustable loft and lie hosel +/- 2°

Titanium frame

Carbon crown

Forged face insert

$599

OPTM LS DRIVER

Better player category

Loft 9° or 10.5°

Stock shaft: MCA Kai’li White 60

OPTM X Driver

Better player category

Loft 9° or 10.5°

Stock shaft: MCA Kai’li Blue 60

OPTM MAX-K DRIVER

Game-improvement category

Loft 9°, 10.5° or 12°

Stock shaft: True Temper Project X Denali Blue Frost CB 60

OPTM MAX-D DRIVER

Super game-improvement category

Loft 10.5° or 12°

Stock shaft: Denali Red 50

With the new OPTM series of drivers Cobra is rolling out the POI (Product of Inertia) measurement which has resulted in changes in head shaping and weighting to markedly reduce tee shot dispersion, up to 23% in company testing.

Cobra describes POI as an alternative to MOI, an expression of resistance to head twisting on off center impacts measured along the vertical and horizontal directions. POI measurement tells engineers how the clubhead moves diagonally across multiple axis at the same time.

This means a high MOI helps correct off-center hits and a low POI will produce more accurate drives with the clubhead having less gear effect and producing tighter dispersion down the fairway.

“MOI is still important, but POI is the next frontier in terms of overall accuracy,” said Jose Miraflor, VP of Product Architecture and Consumer Connections at Cobra Puma Golf. “In design, we want to increase MOI (stability) while also reducing POI (3D twisting). POI finetunes forgiveness into directional consistency as it allows the clubhead to rotate more naturally with your swing. If you’re playing a 10k driver but wonder why hits on the high toe, for example, are still producing noticeably wild results, it’s probable your driver has a high POI design, which is a common fault of many current high MOI models.”

https://www.cobragolf.com/

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Ed is a national award-winning golf journalist and has carried on a lifelong love affair with the game. His work covering the business of golf, equipment, golf personalities and travel is prominently featured in numerous print and electronic publications. He has competed in tournament golf both as an amateur and senior professional and though his competitive days are behind him, Ed still plays regularly and carries a handicap of 4. He lives on a water hazard in suburban Orlando. His email address is GolfScribe@outlook.com.

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